Category: Sales

  • Event Sales Techniques for the Hospitality Industry

    Hospitality businesses in 2021 are going to need to improve their sales strategies to drive event bookings and revenue. That’s why two of Tripleseat’s Hospitality Event Sales and Marketing Seminar sessions were dedicated to sales techniques. This seminar — which also includes sessions on inbound and outbound marketing techniques — was created with event sales […]

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  • Inbound and Outbound Marketing Techniques for the Hospitality Industry

    Marketing is the key to getting event leads in 2021. And that’s why Tripleseat created the Hospitality Event Sales and Marketing Seminar, a four-part webinar series to teach hospitality professionals how to develop a marketing-driven approach to their sales enablement strategy. We designed this four-part series with event sales and restaurant marketing managers in mind, […]

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  • Sales Event Email Templates

    While we go through the COVID-19 tunnel, there is some light. The vaccine is currently being distributed and many feel the general public will start to get access in early Q2 (fingers crossed). Venues need to start thinking about how they are going to jump-start their event business. The easiest (and least expensive) way of […]

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  • 7 Myths About Event Sales and How to Overcome Them

    We interact with event professionals all day, every day, and they’re quite an impressive group. In this business, you’ve got to be equipped with incredible organizational skills, plenty of patience, and street smarts to boot. For those in the beginning stages of a career in event sales, the process may seem daunting. But it doesn’t have to […]

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  • 4 Creative Ways Hotels Are Driving Group Sales Revenue

    As hotels head into the final quarter of 2020 and continue their reopening efforts after coronavirus lockdowns were lifted, none of them are going back to business as usual. Many hotels are offering extended stay deals, grab and go service, catering, and opening their event spaces and dining to a smaller capacity. But a few […]

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  • How to Meet Restaurant Sales Goals

    In today’s increasingly competitive restaurant environment, it’s important to understand what’s contributing to your restaurant sales. When are your restaurant sales at their highest and lowest? How are you comparing it to last year? And, perhaps most importantly, how can you increase sales? Restaurant sales software can help you better manage and ultimately improve your […]

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  • 5 Simple Ways to Warm Up Cold Calls

    The term “cold call” understandably gets a bad rep, but actively calling on prospects is still a great way to drum up new business. While it can be uncomfortable, there are a few things you can do to ensure you have great conversations — even when you’re calling out of the blue! We’ve compiled a list […]

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  • 10 Tips to Increase Your Restaurant Revenue

    As a restaurant owner, it’s easy to lose sleep over your bottom line — cutting costs and managing margins can’t be taken lightly. So while you’re doing all you can to reduce food and labor costs, consider these 10 out-of-the-box options to increase your restaurant’s revenue. 1. Get a handle on inventory To keep track […]

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  • 7 Helpful Tips to Increase Your Catering Sales

    There’s no doubt the catering industry is competitive — and that can make it hard to grow your business and increase your bottom line. So, how do you stand out among the masses and build a catering program that will have people booking your business for any event?  We chatted with Kevin Caples, special events […]

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  • How to Get More Comfortable Selling Your Venue

    As an events professional, it’s tempting to focus on the clients who come to you when they want to book a private event. But to maximize your space and grow profits, it’s important to be comfortable not only booking events at your venue but proactively selling your space as well.  Below, we list a couple of ways […]

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