Category: Event Planners Perspective

  • Big Event Fail: Guest Count Doubling Debate

    While preparing for an event, ensuring that the guest count will fit comfortably in the event room is a crucial part of the preparation process. It is also important that the interested party understands the maximum guest count for a given space and how having more guests could backfire on the experience. For this week’s […]

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  • Big Event Fail: A Back-to-Back Booking

    The goal of every event manager is to make sure that their venue is booked to maximum capacity as frequently as possible in order to generate the most revenue. Sometimes this may even include booking parties for back-to-back events in a single day — which, as one could imagine, would be a hectic day for […]

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  • How Tripleseat Changed Events for One Restaurant Group

    With five locations and more than 60 private dining rooms located across the United States, tracking details and communication is crucial for the events team at Tom’s Urban. Joanna Sanchez, Vice President of Event Sales at Tom’s Urban, said that the restaurant group signed on with Tripleseat after struggling with office software that wasn’t designed […]

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  • EventCamp 2019: Reinventing Your Space

    City Winery in Nashville hosts a variety of events — concerts, cocktail parties, private dining, and weddings. When Ryan Walters joined the venue as Private Events Director, she used her 13 years of operations, sales, and events experience to look at how they could increase their wedding bookings. “I have a unique perspective on what […]

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  • Big Event Fail: A Wedding Reception Weather Disaster

    As the Sales & Event Manager for RW Events at the Cypress Grove Estate in Orlando, Fla., Alecia Nagle experiences the good and bad that comes with preparing her venue for a bride’s big day. Cypress Grove is a stunning Florida estate with beautiful outdoor decor, perfect for any wedding photography. The one catch though, […]

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  • How Tripleseat Helps Improve Teamwork at a NYC Rooftop Restaurant

    Located in New York City’s Herald Square, Monarch Rooftop Bar & Indoor Lounge is in a prime spot for after-work gatherings for employees commuting to Midtown. “Events are super-important to our company because they provide 33 percent of our business, and because of our location and where we are, our clientele is always looking for […]

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  • Big Event Fail: An Unexpected Technical Incident

    There are some days where everything feels like it’s falling into place. Your events are coming together easily, and you’re having a typical, regular workweek. However, an event professional should always expect the unexpected and have a Plan B at the ready. Chelsea Messick, Regional Sales & Marketing Manager at Paladar Latin Kitchen & Rum […]

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  • EventCamp 2019: Don’t Underestimate Old School Sales Techniques

    Technology has helped event professionals plan and run events smoothly, but when everyone in your industry has access to the same technology, how do you make your venue stand out to prospective event clients? Laura Wagstaff, Special Events Director of The NoMad Hotel, Eleven Madison Park, and Make It Nice Hospitality Group in New York […]

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  • How Tripleseat Helps a Texas Food Hall Manage Events

    Legacy Food Hall, a 55,000 square foot food and entertainment destination in Plano, Texas, has no problem bringing in business on the weekends. The weekdays are a little more challenging, according to Steve Smith, Director of Sales. That’s when Legacy Food Hall works to fill those slower days with as many private dining bookings as […]

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  • Big Event Fail: A Double-Booking Fiasco

    It’s a question that keeps event professionals up all night: “Did I double-book?” In this week’s Big Event Fail post, Sarah Dunn, event manager at Monroe, explains the consequences of accidentally double-booking her venue for a particularly large group. The chaotic behind-the-scenes of going through the booking process with a potential customer ended up leading […]

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